CareFirst Family Services is dedicated to partner with funeral homes across the United States to provide Grief Support and Education to families that have experienced the death of a loved one. Grief is something that has a lot of different emotions. Effective grief support is essential during this time. Grief is experienced in different ways by different people. The CareFirst App delivers grief support based on the grief emotion that the person is feeling. You see grief is not a one size fits all and the grief support and education provided to families can't be either. CareFirst Family Services is based in Winchester TN. It was Founded by Scot Bradford and Jim Cortner. Both are funeral professionals, so the app was created with both the families and the funeral home in mind. Scot started developing the app after the death of his father. It gave home a new perspective on what grief really was. He didn't realize all the different emotions that came along with grief. He also realized the way that funeral homes are delivering grief support was outdated, that it didn't match consumers media habits of consumption. So the CareFirst App was born.